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BEVERAGE AND PET BRANDING

Marketing Q&A with Scott Thackston
Director of Marketing & New Product Development
Beverage and Pet Branding Go Hand In Hand

QUESTION 1:

Why do you think pet products like the triangles and breweries go hand in hand? What makes them an ideal product for microbreweries and vineyards?

 

Beverage and Pet Branding: Most, if not all, of the up and coming new beverage brands are very pet friendly for their patrons and targeted demographic; especially in the case of local micro-breweries, distilleries and wineries.

ranch water green bandanna beverage promotions

It’s not just adult beverages, pet triangle branding is huge with so many new health and energy drinks including a massive growth in enhanced water brands for their active audience that bring their dogs for walks and runs or just strolling around town.

bandanna_promotions_caro-line_logo

Top 7 drink trends in 2022

After years marred by a global public health crisis, many of us are lapping up in-person social gatherings with friends, family and colleagues.

 

Beverage and Pet Branding:

 

  • CBD-infused relaxation drinks. …
  • The bubble tea craze goes global. …
  • Fermented drinks as a health-booster. …
  • Wines and champagnes with star power. …
  • Boxed wine as a sustainable (and sanitary) choice. …
  • Canned cocktails with premium products. …
  • Spiked sodas and alcohol-free beers and spirits.

BEVERAGE AND PET BRANDING

QUESTION 2:

How can PPDs use pet triangles as a gateway for other bandanna products for beverage customers? Do you have any sales pointers to offer?

 

Beverage and Pet Branding:

We have found in this growing beverage market for our distributor partners is  very lucrative for most of the beverage brands use the pet triangles a large giveaways at events, festivals, concerts or just in their local area and business.

fireball pet bandanna triangle

But it doesn’t stop there, along with their branding pet campaign most of these companies also have a huge following online or at there breweries etc. for fun branded merch. So to go along with the pet triangles most buy as a set by offering a matching standard 22” x 22” creatively designed bandanna to sell in their stores.

BONUS TIPS

Beverage and Pet Branding:

Most of these smaller to mid-size super regional beverage brands are very creative with their advertising and over all brand look. Bandanna Promotions is here help with our (4) USA In-house printing methods – digital, screen printing, custom color rotary and exclusive duplex two sided imprinting. Not only can we imprint any design layout on our American Made Bandannas, but our very talented creative team with many years of experience can mock-up fun creative designs with supplied custom art files that help close any distributor order or get you in the door for a new client opportunity.

It’s easy and very beneficial to remember for growing sales and tapping into a new industry: Beverage branding goes hand-in-hand with pet triangles and bandanna with a little help from your supplier friends at Bandanna Promotions by Caro-line…a “PAW”-fectly partnership fit!

Promo Marketing Magazine Logo - What's New for 2022?

2023 Charitable, Non-Profits and Cause Awareness Promotions with Bandannas

As a Promotional Products Distributor, it’s likely that this time of year!

 

January 13th,  2023 - Promo Marketing:

What do you think of when you hear the term “New Year”? The idea of a fresh start, new fashion trends, healthy resolutions, or even goal setting all come to mind. As a promotional products distributor, it’s likely that this time of year, customers are asking for not only what's new in products, but how they can incorporate those themes into various campaigns.

From gyms to nutritionists, health retail stores and more, there are plenty of clients that help make their customers’ New Year’s resolutions come true. On an even bigger level, there are quite a few charities and nonprofits ramping up their fundraising efforts in January by incorporating fitness-related events into their campaigns. In both instances, there is one thing distributors can be sure of: clients are searching for what’s new, fashionable, and functional for a fresh and exciting advertising look.

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