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WHAT’S NEW THIS MONTH? – SEPTEMBER 2021

Let your clients’ Brand Take a Walk with Pet Bandannas

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Last year, during the height of the pandemic, did you notice your neighborhood got a little, well, furrier? 

With the work from home revolution in full swing, people started thinking, “Hey, you know, now might be a good time to get a dog.” With all that newfound free time to take them for walks and train them, there weren’t many better times to bond with a new pet.

Now that the world is opening up a little bit, with outdoor concerts, festivals and plenty of outdoor dining, it’s never been a better time to bring your four-legged friends on field trips.

What that means is that all of those pet-friendly businesses should find ways to use their new customers for additional branding. This is where a good Pet Triangle Bandanna from Bandanna Promotions fits in perfectly.

WALKING BILLBOARDS

Let’s say your customer is brewery looking for new ways to get their brand image out into the community. Rather than trying traditional T-shirts or hats for new potential customers…be unique with a logo branded pet-triangle bandanna for their furry friends. The brewery or distillery can either use as a give-away or stock in a gift shop turns customers and their pets into walking billboards—literally the best advertising ROI available.

Beer drinkers love brewery merchandise. It’s like a cool band T-shirt: It advertises their tastes (literally), where they’ve gone and a lot of it just looks cool.

Breweries can use the imprint area on a pet triangle bandanna to include their own branding, contact information and new releases just like they would on T-shirts for humans.

By including everyone in the family, even the ones with fur, you can reach a much wider audience.

With that in mind, real estate companies and banks can go the extra mile with their customers to include dogs as part of the family. Maybe after a family closes on a home or mortgage, a real estate firm or bank could give a triangle bandanna with dog bones or paw prints (both stock borders on Bandanna triangle bandannas) with a message celebrating the pooch’s new digs. With ample messaging space, the design would also include the realtor or financial institution’s logo.

MEET & GREETS

As the weather keeps cooling off, people will get out into nature to enjoy the foliage and mild temperatures. With some safety measures still in place, outdoor meet-ups are still going on in major cities, especially those designed for doggy playdates.

When a dog shows up in a branded bandanna, it can start a conversation among the rest of the group of people about where they got it. Maybe it was a restaurant they loved that brought out dog bowls especially for them, or a pet-friendly hotel they visited on a recent road trip. That sparks the conversation about your customer’s business, and suddenly they’re talking about much more than the bandanna.

Bandanna Promotions products come in a wide variety of colors, so businesses can match their logo and dog owners can dress their pup up in colors that suit them 

With the ability to channel sew a collar onto Pet Triangle Bandannas, you can provide your end-users with a long-lasting product that their furry friend will love, and your customer can rest assured that their brand messaging has legs—four of them to be exact.

DON’T FORGET THE TRADTIONAL PET MARKET!

And your approach doesn’t need to be specific to businesses affected by the pandemic, either. Think about the businesses that have been catering to pets the whole time, like dog groomers, pet stores, dog food manufacturers, veterinary offices and humane societies. Those organizations and businesses can be down the street, two hours away or even on the other side of the country, and need to market themselves to their local communities or prospective buyers.

 

A bandanna works for those businesses that have been working with pets forever, as well as the ones just opening their doors for the first time to welcome them in and give them pets behind the ears. Just like the dogs who wear them, a bandanna fits them all.