Over the last 15 years, there has been an enormous boom in the number of breweries in the United States. From 2006 to 2019, the number of breweries went from 1,460 to 8,386.
There’s no question: Americans love local breweries, distilleries and wineries. They also search out new ones when they’re on vacation. They love gifting drinks to their friends from out of town. The same goes for coffee roasters and coffee shops. Local establishments like this are now part of a city’s local pride and identity. They’re woven into the fabric just like a logo is placed on a bandanna. (See what we did there?)
All of that translates to high impact branding promotional products. Specifically, items like logo bandannas make for smart ROI advertising tie-ins for breweries, wineries, distilleries and more.